About ACU

Who We Are — ACU, Your Trusted Financial Partner in Canada

ACU is a member-owned financial institution proudly serving Canadians across Manitoba and beyond. We believe in building prosperity together — through personalized service, community investment, and the values of the assiniboine credit union tradition.

ACU financial services team working together in Winnipeg office
30+
Years serving
Canadians
Our Story

Built on Community, Driven by Purpose

ACU was founded with a singular vision: to provide Canadians with accessible, transparent, and member-focused financial services. Rooted in the cooperative tradition of the assiniboine credit union model, we have grown from a community-based initiative into one of Manitoba's most trusted financial institutions.

From our early days offering basic savings and loan products, ACU has expanded its portfolio to include comprehensive wealth management, mortgage services, insurance solutions, and business banking — all tailored to meet the evolving needs of our growing membership.

"We are not just a financial institution — we are your neighbors, your partners, your community champions. Every decision we make starts with one question: what's best for our members?"

Today, ACU serves thousands of members across Manitoba from our flagship location at 2659 Pembina Hwy, Winnipeg. Our team of dedicated financial professionals is committed to helping every member achieve their financial goals — whether that means buying a first home, planning for retirement, or growing a business.

30+
Years of Service
50K+
Members Served
$2B+
Assets Under Management
98%
Member Satisfaction
Mission & Values

The Principles That Guide Everything We Do

At ACU, our mission and core values aren't just words on a wall — they are the foundation of every interaction, every decision, and every service we offer to our members.

Our Mission

To empower every member of our community with the financial tools, knowledge, and support they need to build a secure and prosperous future — on their own terms.

Our Vision

To be Canada's most trusted member-owned financial institution, recognized for our commitment to financial inclusion, community wellbeing, and sustainable prosperity.

Integrity

We operate with complete transparency and honesty in every transaction, policy, and relationship. Our members trust us with their financial lives, and we take that responsibility seriously.

Community First

As a member-owned cooperative, our success is your success. We reinvest profits back into the community through competitive rates, lower fees, and local sponsorship programs.

Innovation

We embrace technology and modern financial tools to make banking more accessible, convenient, and secure for all our members — from digital banking to advanced investment platforms.

Sustainability

We are committed to responsible financial practices and environmental stewardship, supporting green initiatives and ethical investments that benefit both our members and future generations.

Our Journey

Three Decades of Assiniboine Credit Union Excellence

From humble beginnings to becoming one of Manitoba's leading financial institutions, here is the ACU story — milestone by milestone.

1993

ACU is Founded

ACU opens its doors in Winnipeg, Manitoba, with a founding membership of 200 dedicated community members and a mission to provide cooperative financial services rooted in the assiniboine credit union tradition.

1998

Expanding Services

ACU launches its first mortgage and personal loan programs, helping hundreds of Manitoba families achieve homeownership and financial independence for the first time.

2004

Digital Banking Launch

ACU becomes one of the first cooperative financial institutions in Manitoba to offer full online banking services, bringing convenient account management to members across the province.

2009

Wealth Management Division

In response to growing member demand, ACU establishes its dedicated Wealth Management Division, offering personalized investment planning, RRSP, TFSA, and retirement solutions.

2015

Community Investment Milestone

ACU reaches $1 million in cumulative community reinvestment, funding local schools, small business grants, and affordable housing initiatives across Winnipeg and Manitoba.

2019

Mobile App & FinTech Integration

ACU launches its award-winning mobile banking application, integrating AI-powered financial planning tools and real-time notifications to keep members in control of their finances.

2023

30 Years of Excellence

ACU celebrates its 30th anniversary with over 50,000 members, $2 billion in assets under management, and a renewed commitment to serving the financial needs of Canadians for generations to come.

Today

Your Trusted ACU Partner

ACU continues to grow and innovate, expanding digital services, launching sustainable investment products, and deepening our roots in the communities we serve across Canada.

Our Team

Meet the People Behind ACU

Our leadership team brings decades of combined experience in finance, banking, and community development — all dedicated to your financial success.

Margaret Liu

Chief Executive Officer

With over 20 years in cooperative banking, Margaret has led ACU through its most transformative growth phase, championing member-first policies and digital innovation.

Leadership Strategy FinTech

David Okafor

Chief Financial Officer

David oversees ACU's financial health and investment strategy. A CPA with expertise in credit union governance, he ensures our assets work harder for every member.

Finance Investments CPA

Sarah Brennan

Head of Member Services

Sarah leads ACU's member experience initiatives with a passion for financial literacy. She has developed programs that have helped thousands of Canadians improve their financial wellness.

Member Care Outreach Training

James Kowalski

Director of Wealth Management

James brings 15 years of investment advisory experience to ACU's wealth management division, specializing in retirement planning and portfolio strategy for Manitoba families.

Wealth Retirement Advisory

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Ready to Experience the ACU Difference?

Join thousands of Canadians who trust ACU for their banking, investments, and financial planning needs. Our expert team is ready to help you get started.